PREDICTIVE FIELD-FORCE INTELLIGENCE
From Black Box to
Command Center.
Predictive field-force intelligence for East Africa — powered by mathematics, not marketing.
Real screens from the platform — not a mockup
The Problem
Your field data is a black box.
Legacy field-force platforms give you reports after the damage is done. TradeMetriq gives you early warnings — before targets are missed, before agents disengage, before competitors move in.
Reports tell you what happened. We tell you what will happen.
The Solution
Mathematics, not marketing.
Every alert, every score, every forecast is traceable to a formula. No black boxes. No hallucinations. No vendor magic.
+ monetary(25%) + signal(15%)
The formula behind every alert is visible to every manager, supervisor, and agent. Always.
The Problem
Your agents fly blind.
Most field-force platforms surface agent performance data to managers only. The agent doesn't know their own score. They don't know who to visit next. They don't know they're behind until the manager calls. By then, it's too late.
The Solution
The coaching banner.
TradeMetriq gives agents their own performance score — before their manager sees it. An intelligent coaching banner tells them exactly what to do next. They self-correct. You manage proactively, not reactively.
Automatically generated from daily visit data. No manager input required.
What's Inside
Built for how East Africa actually works.
Six modules. One platform. Zero black boxes.
Early Warning Center
Statistical process control at 2.3σ thresholds. CRITICAL alerts trigger before the month is lost, not after. Your managers know before the problem becomes a crisis.
KPI Escalation Engine
Unresolved flags auto-escalate from supervisor to manager to executive in 24-hour steps. Every action is timestamped. Every non-action is logged. Full audit trail, no excuses.
Churn Risk Scoring
Per-merchant churn probability score, updated daily. Based on visit frequency, purchase trends, and survey sentiment. Mathematical formula — zero guesswork.
Competition Board
Zone vs zone. Region vs region. Live leaderboard with auto-generated achievement badges. Healthy competitive pressure without manager intervention.
Mobile Money Ready
Float balance monitoring, KYC tracking, dormant agent alerts — built natively for mobile money operators, not bolted on as an afterthought. The only field-force platform purpose-built for East Africa's mobile money ecosystem.
Offline-First PWA
Works in Mbeya with 2G signal. Works with no signal at all. The service worker queues every visit, photo, and survey. Syncs automatically when connectivity returns. Your agents collect data everywhere.
Why a local platform wins
Built here. Built for here.
Shipped in days, not release cycles.
We're based in Tanzania and work directly with the teams using this platform every day. When a tenant asks for something the platform doesn't do yet, it gets built — not filed for a future quarterly release. Several of the fixes and features on this site were shipped the same week they were requested.
Purpose-built for how East Africa's economy actually runs.
FMCG distribution, mobile-money agent networks, manufacturing and agri field teams, subscription sales — these are the dominant business models across the region, and most field-force software was never built with them in mind. TradeMetriq is the infrastructure that's been missing for them, not a generic global tool retrofitted with a local skin.
How We Compare
TradeMetriq vs the Competition
Feature for feature. Formula for formula.
Comparison based on publicly available documentation from leading field-force platforms. Last reviewed June 2026.
Get Started
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